How much should you edit?

In this episode of How to Podcast for Business, the focus is on the editing process. Your Fairy Podmother provides essential tips for editing your podcast audio, whether you choose to edit yourself or outsource the work. Key advice includes mentally or physically noting any sections you want to cut during recording, such as mistakes or filler words like "um," "like," or "you know."

The episode also emphasizes the importance of authenticity in your editing—while it's okay to remove obvious distractions, don't over-edit and lose the natural flow of conversation. The host shares personal insights from their experience as a news correspondent, explaining how podcast editing has evolved into a more relaxed practice post-pandemic, where listeners are more forgiving of small imperfections.

Other tips include ensuring your podcast starts smoothly by removing any awkward intro moments and always listening to the final edit before publishing to catch any overlooked errors. 

Overall, the episode provides practical advice for making your podcast sound professional, authentic, and engaging without going overboard with editing.